TRADE SHOWS
68 | 69
Sonimagfoto&Multimedia
The World of the Image and Multimedia Technologies
17-20/April
Gran Via. 12th event
Sonimagfoto&Multimedia was jointly held with
graphispag.digital to show how photographs can
live outside screens, mobile devices, the cloud or
hard drives thanks to digital printing.
Despite the drop in sales of cameras due
to the economic crisis and the competition
of smartphones, the market of photographic
products is growing by changing its way of printing
photographs, from the traditional paper copies to
images on objects, digital photo books and the
customization of spaces and surfaces.
Leading brands like Canon, Nikon y Fujifilm,
among others, presented capture equipment, and
other exhibitors included suppliers of photographic
software, material, accessories and consumables,
kiosks, digital albums, and services, as well as
suppliers of digital printing equipment, support
and material, brought by graphispag.digital.
Both shows organized the Image&Print World
International Congress, with business proposals for
the sector of graphic and visual communications.
The activities included a dozen unprecedented
exhibitions of classic and contemporary
photographers like Eugeni Forcano, Colita, Kike
del Olmo, Carles Virgili, Hugo Rodríguez, Albert
Masó, Sergi Tello, among others. Another highlight
was a photowalk through Montjuïc that gathered
more than 150 participants; conferences and
round tables; photographic sets where to learn
techniques from professional photographers; or
the 12 theoretical and practical sessions of the
Adobe Digital Classroom about the latest software
for image processing and editing.
Young talent was recognized by the
Sonimagfoto Scholarship, to undertake
Postgraduate studies in Photojournalism at
Barcelona’s Autonomous University (UAB), which
went to the half Equatorian half Israeli Mijail
Leonardo Vallejo for a photographic report about
marginalized youngster in Saint Petersburg.
+info
12
exhibitions
AREA
10,600 m
2
EXHIBITORS
27
TYPE
Professional and public
ACTIVITIES
Image&Print World
International Congress,
conferences, round
tables, photowalk, Digital
Adobe Classroom,
photographic sets,
exhibitions, awards,
Sonimagfoto scholarship