Congresses and other events
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Sónar has become
the most important
celebration of
electronic music
and the creative
and technological
industries.
As regards population and traditional
festivities, we can mention events linked to
the Festes de la Mercè festivity (concerts and
Piromusical), the Cavalcade of the Kings in
Barcelona and L’Hospitalet de Llobregat and, for
the second time, the New Year’s Eve celebrations
in Avinguda de Maria Cristina, attended by a
huge crowd, including many tourists.
Sónar Festival
For the second consecutive year, Fira de
Barcelona also hosted all the activities at
the Sónar Festival, devoted to electronic
music and multimedia art. While the Montjuïc
venue was used for the daytime events,
Gran Via hosted the evening programme.
More than half the 120,000 attendees were
from abroad.
Besides the concerts and leisure activities
on the programme (which featured such
outstanding artists as Plastikman, Chic, Four
Tet, James Holden, Jon Hopkins and Oneohtrix),
Sónar+D also took place once more, bringing
together professionals from the creative
industries and technological sectors related to
music, film, interactivity, design, training and
communication.
Harley-Davidson capital city
From July 4 to 6, the Montjuïc venue once more
hosted the largest meeting in Europe of the fans
of this legendary motorcycle brand.
The Barcelona Harley Days programme
included a full range of activities, such as
the customised motorbike competition,
exhibitions, simulators and guided tours,
as well as the Country Party and the popular
"Flag Parade" through the streets of Barcelona
with departure from and arrival at the
Montjuïc venue. The musical line-up included
shows featuring rock, indie, pop and country.
The TV3 Marató
On Sunday December 14, a few days before
Christmas, Fira de Barcelona once more
became the main centre of operations of the
TV3 Marató telethon, with 775 telephone lines
handled by more than 1,600 volunteers.
Within the framework of its Corporate Social
Responsibility policy, Fira de Barcelona loaned
Palace 1 at the Montjuïc venue as a space to
handle phone calls and process donations in
a telethon that, this year, was dedicated to
research programmes into heart disease, raising
just over 11.4 million euros.
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