Trade Shows
46 | 47
The Alimentaria Hub
Another nerve centre of this show was
The Alimentaria Hub, which showcased many
activities linked to knowledge and innovation.
More than 50 experts took part, analysing the
present and future of the sector in events like the
Congress on the Mediterranean Diet, focused on
the prevention of chronic diseases through eating
a healthy diet; the Second Nestlé Forum on
Creating Added Value, on nutritional challenges
in the 21st century and the FIAB Innovation and
Technology Meetings, amongst others.
Another outstanding event was Innoval, an
exhibition featuring the launch of 300 innovative
products by such brands as Nice Fruit, Nestlé,
Maggi, Nutriblock and Danone; and a new
initiative, The Food Factory, which brought
start-ups into contact with “business angels”
interested in investing in them.
This renowned Barcelona trade fair, which
took place for the twentieth time 2014, brought
together nearly 3,800 companies and structured
activities into 14 shows devoted to different
sectors: Intervin, Intercarn, Olivaria, Interlact,
Multiproducto, Mundidulce, Expobebidas,
Expoconser, Interpesca, Congelexpo,
Alimentación Ecológica, Restaurama, the
Pavilion of the Autonomous Regions, featuring
the participation of several Spanish regions
and provincial countries, and the International
Pavilion, with companies and institutions from
50 countries.
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300
innovative products
10,000
meetings with
international buyers
