Fira Barcelona · 2014 Report - page 64

Fira de Barcelona
| 2014 Report
Expohogar
International Trade Show of Gift and Home Articles
17-20/January – 26-29/September
Montjuïc. 50th and 51st editions
At the two fairs staged in 2014, Expohogar, a
traditional international event devoted to gift
and home articles in Barcelona, once more
confirmed its position as a leading event for
small and medium-sized trade in Catalonia,
Aragon, the Community of Valencia, the Balearic
Islands and the South of France. At the January
show, Expohogar gave a preview of the trends
and novelties that will be seen in houses and
streets in our city next spring and summer. This
first show of the year confirmed the vintage style
as the great fashion trend, as well as the triumph
of blue, in all its shades, and bright orchid as
the colours of the coming season. With 115
Exhibitors, the show proved its great value for
boosting this industry.
The autumn edition of Expohogar, which took
place in September, featured 150 exhibitors
–8% more than in 2013– who presented 30,000
innovative articles in the field of gifts, decoration
and costume jewellery at a show where many
commercial transactions were completed
ahead of the Christmas campaign, which is
when this sector reports its highest sales.
Expohogar helped to reactivate business
contacts and orders in a climate of moderate
optimism regarding the prospects of a further
increase in consumption.
The stars of the autumn show were ethnic
and animal prints in terms of the latest trends,
and objects with messages and the natural
style, featuring the use of wood particularly,
in home decoration.
The programme at the two Expohogar
shows, which both took place in Palace 1
at the Montjuïc venue, included floral art
demonstrations and workshops on gift
wrapping, which were attended by more than
400 people.
+info
Area
12,000 m
2
(spring) /
12,000 m
2
(autumn)
Exhibitors
115 (spring) /
150 (autumn)
Type
Professional
Activities
Demonstrations of
floral art decoration
and shop window
dressing, workshops
on gift wrapping
400
participants
at workshops
1...,54,55,56,57,58,59,60,61,62,63 65,66,67,68,69,70,71,72,73,74,...106
Powered by FlippingBook