Fira Barcelona · 2015 Report - page 21

2015 summary 
19
The year 2015 was highly positive for
Fira de Barcelona as the organisation
continued to successfully play a leading
role as the platform for major national and
international events and a driver for the
local economy.
Fira continued to provide support to
companies, particularly small and medium
enterprises, and to entrepreneurs, helping
the economy to recover from the reces-
sion, which continues to affect many indi-
viduals, families and businesses. None-
theless, however, there were clear signs
of an improving economic climate and a
recovery in activity over the year. In this
context, Fira de Barcelona redoubled its
efforts to stay abreast of the needs of the
production system, companies and the
territory and to promote new initiatives.
Here we should note particularly that
increased importance of the fairs organ-
ised directly by Fira de Barcelona, closely
linked to key production sectors, over
the course of the year. These leading
sectors include food and drink, chemicals
and pharmaceuticals, the motor industry,
activities related to trade, technology,
fashion, tourism, health science, training,
entrepreneurship and services.
Succesful results
In 2015, Fira generated considerable
income, more than 150 million euros,
a 15% increase on the initial forecast.
Taking 2013 as the reference year, being
comparable in terms of the fair calen-
dar, this increase rises to over 27%. The
EBITDA also exceeded initial forecasts to
reach 13.3 million euros.
We should also note that Fira de
Barcelona achieved the second-highest
income figure in its entire history in 2015,
surpassed only by the 152.6 million euros
generated in 2014, the result of several
exceptional factor: the fair calendar and,
principally, the concentration of major
international events, particularly top-level
medical and technology congresses.
Fairs show positive evolution
High levels of activity and diversification
were also maintained in 2015, the result
of Fira’s strategy aimed at hosting and
attracting major events and at promoting
Fira strengthened the role
and importance of shows
organised in-house, linked
to key production sectors.
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